The essence of bag design is to create objects to meet people's needs on the basis of scientific understanding of the "nature-human-society" system, and to coordinate the relationship between man and nature, man and man, man and environment through things, so as to make it tend to nature and harmony, thus gaining value and cultural identity. The correct understanding of product packaging design is not only the essential content of product packaging design, but also the premise of designing works.
The practicability of the design of handbags for packing boxes:
Practicality, that is, the function and use of the object, reflects the needs of human beings. Product packaging design, as an activity aimed at protecting the safe circulation, convenient consumption and sales of products, its purpose itself determines that it should take practicality as its starting point and destination. The practicability of product packaging design requires that the design should determine the functional target orientation of specific product packaging according to the different nature, shape, circulation intention and consumption environment requirements of specific products, and then carry out the design according to the function, purpose and requirements of specific product packaging. These requirements are embodied in the packaging structure design should be reasonable.
At any time, practicality is the primary attribute of packaging design and the principle that designers should adhere to. However, we should also clearly realize that if we simply emphasize the practicality of design, it will lead to the lack of design language.
The spirituality of the design of handbags for packing boxes:
The spirituality of design refers to the spiritual pleasure, comfort and aesthetic feeling brought by the display and use of articles. The practical demand for material is the basic demand of people. On the basis of meeting people's living conditions, people put forward further spiritual needs for it. The same is true of product packaging design, which not only meets the practical function of people's material needs, but also meets people's spiritual needs. A package should have spiritual design connotation and form of expression in order to achieve its sales purpose and act as a silent salesman.
Culturality of the design of handbags for packing boxes:
Culture is the sum of human life style, the sum of material wealth and spiritual wealth created by human society, the product of human beings, and the essential factor that distinguishes the human world from the natural world. The design itself not only creates the humanization, but also develops inseparably from the soil of culture. The cultural nature of product packaging design can not be simply said to be material culture, nor pure spiritual culture. It is manifested by the creation of material culture.
Integrating the content of spiritual culture constitutes its own unique cultural characteristics. This kind of cultural characteristic is manifested in: product packaging is not only a product, but also a way of life, a new culture. When designing, designers should take full account of the cultural factors of the product, including the cultural style of the product, the cultural psychology of the users and the cultural spirit embodied between them, and give them a certain cultural taste.
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